What was lockerz before
Shop, Connect and Play in a whole new way. In search of new business models, some media andretail companies are trying to find new marketing strategies online. One of the latest examples is Lockerz Inc. What is Lockerz? Lockerz is an international social networking and e-commerce website based out of Seattle, WA. The site was last stated to have 17mln members in countries.
Who uses Lockerz? Lockerz is targeted to Generation Z which is defined as those born between and , designated as the first group to never recall a time without the Internet. Practically, the site's target audience is college age.
The Lockerz Advisory Board, was created by Lockerz a few months after the launch of the test splash site. It consists of an exclusive group of less than members from all around the world. They are "a selected group of Lockerz members from around the world chosen for their creativity, smarts, and dedication to the Lockerz community. Mission 1 Become the home page for "Generation Z.
Mission 2 Baby-sitting: Savitt hopes Lockerz will meet the media and social needs of today's college generation, but she expects them to move on. She compares the site to MTV, which is quite different today from when it started. Not my generation: Savitt understands marketing and youth, but the company isn't driven by her own instincts. There is a team of "Member Experience Gurus" on staff, which tries everything from the merchandise being sold to the site itself.
How does it work? Members can then redeem their PTZ for discounts on clothing, electronics, fashion accessories and other products in the Lockerz SHOP and special redemptions. With every purchase from Lockerz, members earn additional PTZ for future discounts.
SHOP Stuff PLAY Connect Redeem Fwb; is now at 1. Brings this site in a new position among the various social network. Shipping Purchased or redeemed items will ship from Lockerz's warehouse as indicated on the product details page. Orders are usually shipped with UPS, however, they may use other methods.
At Lockerz, you can either pay for shipping or use PTZ to discount your shipping cost. You can return apparel and accessories to our warehouse up to 21 days for US orders and 30 days for all other countries from the date of shipment. The Wall Street Journal. Retrieved The Seattle Times. Washington: Prnewswire. Tech Crunch. Category : Social networking services.
Navigation Navigation Add a new article Search in all topics Search in namespaces Search in categories Search using prefix. Wiki tools Wiki tools Special pages. Page tools Page tools. Userpage tools. Other projects In other languages Add links. I went to American Eagle Outfitters because I was passionate about what people were seeing on the consumer side for Generation Z.
I was there for three years, and teens were becoming more remarkable. How does Lockerz work? Members can watch videos, upload pictures, etc. Points can be spent in the PTZ Store on things like concert tickets or apparel, or used through Lockerz Dealz similar to services like Groupon. We just signed a partnership with EMI for 10, music videos that users can view and earn points.
We also acquired Plixi for photo sharing. When was Lockerz founded : The company was founded in March In Feburary , we launched the site with some videos, but most of the product came online in the summer of
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